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THE EVOLUTIONARY PATH

Perspectives on Transformation

Articles, interviews, and insights from 25 years in logistics technology.

Published Work

Published Work

Selected articles, interviews, and expert contributions across industry publications.

Why More Systems Don't Help

Consistent perspectives across 25 years

The Productivity Paradox

15 years of system investments without productivity gains. 'Pseudo-optimization' maintaining status quo.

AI as Operating System

Not a tool, but the foundation of future operations. Purpose: eliminate 'fake work'.

Transformation Courage

'Riding dead horses': knowing when to abandon obsolete models. Speed as competitive currency.

Contactless, Digital Operations

Yard management as proving ground. PWA/BYOD approaches. System integration.

Community Over Marketing

Trust beats metrics. Authentic relationships create unfair advantages.

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